“I feel like maybe chokers are the new flower crowns?” Taylor Swift mused on her Instagram account, paired with a Coachella group shot laden with tight necklace accessories.
And you know what? She’s spot on.
Chokers popped onto the fashion scene in the late 1700s when they were worn by wealthy French women. They popped up in the 1970s - the decade influencing fashion at the moment - and again, chokers were big in the 1990s, when they were worn by women and men.
And they’re back again as seen at Coachella.
“It’s something that frames the neck nicely,” said Jodie Snyder Morel, who makes the New York-based high-end jewelry and accessories line Dannijo with her sister, Danielle Synder. “Especially for festival dressing, we’ve seen it in a big way. I’m into big earrings now and a simple choker. And I love a slip dress and a choker.”
At the Bai Beverages Brunch on Saturday at a private residence in Palm Springs, models, social media influencers and other guests donned chokers, which appeared to add an extra bit of pop to casual and dressy looks.
The sponsored style brunch included models and influencers wearing clothes from Diane von Furstenberg as well as swimwear from Los Angeles-based Same Swim and pieces from Dannijo.
Harper writes for the California News Group, publisher of The San Diego Union-Tribune and the Los Angeles Times.