You can now order beer on-demand from Amazon

You’re at your house and Super Bowl 50 is about to start, and you realize that you completely forgot to pick up beer for your guests. Typically, the only way to negotiate this kind of error is to hop in a car or Uber and miss the first part of the game. This not-so-awesome scenario is now almost obsolete if you’re a member of Amazon Prime.

The popular Amazon Prime service is utilized by millions, but there is also a service called Prime Now that launched in November 2015, which allows fast, day-of service delivery of items. Typically, you can get any of the items that you would need on a day-to-day basis, like toothpastes or even electronic devices, like computers or tablets delivered the day you order them. San Diego Prime Now-users are also able to purchase groceries from Sprouts Farmers Market, Bristol Farms, Sprinkles cupcakes and more in San Diego.

Starting Friday, Feb. 5, San Diego Amazon Prime members can now order beer, wine or spirits through Prime Now. Keg N Bottle, who has various locations across San Diego county, will be the local retailer for all Amazon alcohol deliveries.

Prime Now is currently offered in San Diego seven-days-a-week from 8 a.m. to 10 p.m. The service provides free two-hour delivery of any item offered. If you need something even quicker, you can get it delivered in one-hour for $7.99.

There are 25 other cities across the nation who are able to access the speedy Prime Now deliveries, including Las Vegas, Sacramento, Virginia Beach, San Francisco, Portland, Los Angeles, Seattle and Brooklyn.

If you’re wondering what goes into the process of making a business like this happen in a big city like San Diego, it’s been in the works since the beginning of Amazon Prime, said Ashley Robinson, an Amazon Corporate Communications representative.

“Since day one, we have been building the infrastructure to support super fast delivery-Prime Now is our fastest delivery method yet and is fueled by Amazon’s operational expertise. In San Diego, we have established a Prime Now hub and for local store orders, dedicated teams will pick items from the stores for delivery to customers,” Robinson said.

You can order your favorite beers and spirits to have dropped at your doorstep from the Amazon mobile-app as well, which is similar to that of services like Saucey, who also deliver alcohol to residents’ homes.

For more information about Amazon Prime Now’s delivery services, visit

Source: DiscoverSD